Entangle your Prospects on the Web

Most of our clients are from the web. We have not really marketed ourselves on print that's why I am quite grateful of using this marketing tool to attract prospects. There are quite a lot of marketing books and even copywriting books, that are one in saying what you should at least put in your ads:
1. What's in it for your prospects/clients?
2. The benefits that they are going to reap out of your products or services
3. The call to action. Tell them to get in touch with you as soon as possible.


Once you are complete with your ad. Where to do you post it? There is 88db.com, www.sulit.com, olx.com, and many others. 


What do you put in your ads?

Double Loop Wire Binding

Double-loop wire binding is one of the binding methods I enjoy doing. I think maybe part of the reason was my fascination with these wires during my school days -- those wire bound notebooks that I used to have. And maybe part of the reason as well could be that I enjoy "securing" the pages and making them "whole", more like a book which is one of my past time so to speak. Or simply perhaps the very reason is that I have chosen the easiest and most enjoyable to use, double-loop wire binding machine. The binding machine I am using is the WireBinder 3:1 from Rilecart:

3:1 meaning, having 3 holes every inch. It is a square hole, can punch up to 20pages of paper and can bind up to 120 sheets of paper. I am not sure if the wiremac and wirebinder are one and the same but judging by the looks of it, they are. The instructions are well-presented on the manual included and on the website and their even is a video on youtube, so you'll never get lost. I have binded reports, notebooks, prayer books, numbering from 1 to 64 in one sitting and this machine didn't let me down. Little did I know that while I was doing the "hooking", I was slowly getting hooked! 

Here's the actual picture with binding covers on the side: 

Why Laminate?

I finally got to do a lot of lamination lately -- around 25 of them at least, courtesy of our neighboring new business. The couple admittedly wanted to save on money on their POP displays and learning aids and one way to preserve them the best is through lamination. The posters are A3 in size and printed on C2S 80gsm paper stock. The pictures on the posters are of high resolution, so they came out pretty well and complimented well with the design made by the guy owner. Then I have them laminated, using GMP Laminator:

I used the laminating films, thickness 250micron, supplied by GMP Philippines, for quality since they are the leader in lamination technology. When I tried out the first poster to be laminated, the printing is great but lamination even made it look greater. The owners were so happy that they decided to have more of their A3 sized poster/pictures to be printed and laminated. We'll see how it goes once they open soon.